





Benefit
Cosmetics
Senior Digital Art Director & UX/UI Lead
In collaboration with Benefit Cosmetics and thisispattern, I helped reimagine the brand’s digital experience through a bold site redesign. I created a Brow Virtual Try-On, an intelligent Pore Detection tool that suggests tailored products, and an immersive virtual room for the Bounce Mascara launch—merging beauty innovation, interactivity, and playful storytelling.
ROLE
PROJECT DESCRIPTION
CONTRIBUTIONS
CONTRIBUTIONS
UX/UI & Product Design & Art Direction
In collaboration with Benefit Cosmetics and thisispattern, I helped reimagine the brand’s digital experience through a bold site redesign. I created a Brow Virtual Try-On, an intelligent Pore Detection tool that suggests tailored products, and an immersive virtual room for the Bounce Mascara launch—merging beauty innovation, interactivity, and playful storytelling.
Benefit
Cosmetics
Senior Digital Art Director & UX/UI Lead
In collaboration with Benefit Cosmetics and thisispattern, I helped reimagine the brand’s digital experience through a bold site redesign. I created a Brow Virtual Try-On, an intelligent Pore Detection tool that suggests tailored products, and an immersive virtual room for the Bounce Mascara launch—merging beauty innovation, interactivity, and playful storytelling.
ROLE
PROJECT DESCRIPTION
CONTRIBUTIONS
CONTRIBUTIONS
UX/UI, Product Design & Art Direction
In collaboration with Benefit Cosmetics and thisispattern, I helped reimagine the brand’s digital experience through a bold site redesign. I created a Brow Virtual Try-On, an intelligent Pore Detection tool that suggests tailored products, and an immersive virtual room for the Bounce Mascara launch—merging beauty innovation, interactivity, and playful storytelling.